It is fair to say that they have served him well and I am sure that we can all take a leaf from this book:
1. Challenge your team to do better and do it often.
2. Take good care of your associates, and they'll take good care of your customers, and they'll come back.
3. Celebrate your peoples' success, not your own.
4. Know what you're good at and keep improving.
5. Do it and do it now. Err on the side of taking action.
6. Communicate by listening to your customers, associates and competitors.
7. See and be seen. Get out of your office, walk the talk, make yourself visible and accessible.
8. Success is always in the details.
9. It's more important to hire people with the right qualities than with specific experience.
10. Customer needs may vary, but their bias for quality never does.
11. Always hire people who are smarter than you are.
12. View every problem as an opportunity to grow.
